
Business valuation & due diligence
Fair value
In the context of a merger, acquisition, or fundraising round, having a reliable valuation is essential.
CAE Experts supports you with a rigorous approach, built on recognized methods tailored to each situation.
Business valuation
A precise, well-documented valuation gives you a clear picture of strengths, weaknesses, and prospects.
By allowing you to negotiate from an objective, credible footing, it becomes a decisive asset in negotiations, reassuring investors and building confidence in the soundness of the project (profitability, growth prospects, etc.).
Our analyses combine financial and non-financial criteria to paint a complete picture of your company.
Our methodology:
Collection and analysis of financial data
Selection of the appropriate valuation methods
Qualitative and quantitative analysis
Preparation of a detailed, well-argued report
This is the path to a consistent, reliable, and actionable estimate.
The strengths of our approach
Precision and rigor
We use advanced tools and recognized methods to guarantee reliable estimates.Objectivity and independence
As an independent firm, we deliver impartial valuations, so you can make strategic decisions without risk of bias.Personalization
Every company is unique. We tailor our approach to your industry, your goals, and your specific constraints.Sector expertise
Our experts, both in-house and external, have a strong command of industry-specific dynamics, allowing us to adjust the valuation to the particularities of your market.Compliance and transparency
We ensure full compliance with accounting standards, strengthening transparency toward external stakeholders.
Acquisition audit (due diligence)
The acquisition audit is a key step in informing and safeguarding your investment.
Thanks to our multidisciplinary expertise, we carry out a detailed analysis designed to guide your decisions by reducing areas of uncertainty.
One conviction: the right decision rests on reliable information.
One role: to give you the clear vision to invest with complete confidence.
Who Is This For?
- Sale or transfer of ownership: knowing the market value before negotiating
- Acquisition: verifying the asking price and any hidden risks in a target company (due diligence)
- Fundraising: putting an objective figure on the valuation offered to investors
- Capital transactions: a partner joining or leaving, contributions in kind, mergers, restructuring
- Legal or family situations: asset division, inheritance, disputes between partners
How the Engagement Works
- Initial familiarization: the business, its market, and key dependencies (customers, management, suppliers)
- Financial analysis: restating the accounts from recent fiscal years to reveal the company's true economic performance
- Choice of methods: asset-based approach, income approach, discounted cash flow (DCF), and comparables, cross-checked and weighted according to context
- Valuation report: a well-argued value range, explicit assumptions, and sensitivity analysis
- Presentation of findings: walking you through the conclusions, with support during negotiations if you wish
Deliverables & Benefits
Benefits: negotiating on an objective basis, avoiding selling too low or buying too high, and legally securing the transaction with a report signed by a chartered accountant registered with the Order.
FAQ: Frequently asked questions
How much is my company worth?
There's no single formula: value depends on restated profitability, growth prospects, assets, how dependent the business is on its owner-manager, and the buyer market. It's by cross-checking several methods, weighted to your specific situation, that we arrive at a value range you can defend in negotiations.
What is the difference between a valuation and due diligence?
Valuation estimates a company's worth. Due diligence checks, before an acquisition, what's really behind the numbers: the reliability of the accounts, tax and employment risks, off-balance-sheet commitments, and disputes. The two complement each other: due diligence often ends up adjusting the price that came out of the valuation.
Is a valuation useful outside of a sale?
Yes: when an investor comes in, when a partner leaves, for a contribution in kind requiring a contributions auditor, for a group restructuring, a gift or inheritance, or a dispute. In all of these cases, an independent report keeps the valuation itself from becoming the point of conflict.
Let's Talk About Your Project
Speak with a chartered accountant in Casablanca: a no-obligation initial scoping meeting, with a response within 24 business hours.
Related Services
- Contractual & Internal AuditAccounting and financial audits, acquisition audits, internal control, and risk assessment.
- Strategic ConsultingBusiness plans, dashboards, fundraising, and support for your key decisions.
- Statutory AuditLegal certification of your accounts by a statutory auditor registered with the Order.
To learn more, read our article “2026 Finance Act: Key Measures,” or discover the full range of services offered by our accounting firm in Casablanca.